Country Naturals

Ethically Raised, Air-Dried

We make RawTernative® from pasture-raised grass-fed beef and lamb and cage-free chicken, raised ethically in the pristine farm country of New Zealand and in harmony with that nation’s high environmental standards. Air drying is an age-old artisanal method of preserving meats which maintains the nutrients and natural taste of our ingredients. With RawTernative® your dog is eating real meat enhanced with probiotics, vitamins and minerals for a 100% complete and balanced diet.

WHO WE ARE

RawTernative® comes from the makers of Grandma Mae’s Country Naturals, the pet food owned by independent pet stores. We are family businesses, not big corporations, and we remain true to Grandma Mae’s principles: prioritizing the well-being of pets above profits.

RAW BUT BETTER

Air-Drying is a small batch technique that has been used for centuries. The gradual, gentle process maintains the nutrients and natural taste of our raw ingredients so we can offer all the benefits of feeding raw without defrosting or added water needed.

MADE IN NEW ZEALAND

New Zealand’s abundance of grass-fed meats and cage-free poultry, as well as the nation’s high environmental standards, allow us to bring you a food that is as good for the environment as it is for your pet.