Happy Dog

Our nutritional concept

Of course, only the best for your four-legged friend with the Happy Dog Natural Life Concept®

The recipe for success for our premium dog food is based on three pillars:

Natural ingredients

of the highest quality are the basis of our species-appropriate and balanced recipes

Perfect recipes

optimally meet the needs and demands of your dog

Gentle processing

without the addition of artificial preservatives and controlled by an independent body

With this philosophy we have been producing our Happy Dog products in Wehringen, Bavaria, for over 50 years. But what exactly is in our products?

The right portion of meat up to 90%

Meat and valuable animal proteins of the best quality are the most important components of our pet food because of their essential amino acids. In the Happy Dog dry food, the proportion of animal protein is included in the total protein

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